Be human, not Soylent

by Jennifer J. Breazeale on November 13, 2009

Stowe_Boyd_At_DefragAfter surviving a morning presentation filled with short-sighted selfishness, aggression, and fear, I eagerly grasped at the kinder, more hopeful society described by Stowe Boyd.*

*Who happens to be the most tweetable speaker I’ve ever heard. I think he actually speaks in 140 character sound bytes.

Instead of taking the trash out of the economy (you know, like librarians. Or teachers.) and driving harder and harder for productivity gains, let’s look at the humans who have those jobs.

Let’s build villages instead of armies, businesses who thrive on a human (and humane) scale, and opportunities for people, individuals, to become a source of meaning and a lens through which to see the world.

Imagine if the people doing the work mattered at least as much as the work itself. What would your relationships, your work, the world look like if you felt the most free, most engaged, and most needed?

Other ideas included:

  • We define ourselves through our relationships with others
  • The rise of the real-time web is making small talk big again. People are listening for the earliest whispers of news, the information that is brand new, and now have many more opportunities to do so.
  • All critical information that is relevant to you is, or will soon be, available. Search tools cannot and will not be sufficient to manage this torrent. Instead, your social connections will act as a filter. Your network will be an engine of meaning.
  • People will continue to trade personal connectivity for connectedness.

For more information check out Stowe’s presentation, “10 Minute Sprint from 140 Characters Conference: Social Business“.

Photo by Graeme Thickins

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Kessler Kicks Off (and Ticks Off) Defrag

by Jennifer J. Breazeale on November 12, 2009

Keynoter Andy Kessler kicked off Defrag with a bang. I guess with a title like “Soylent Green“, no one should have been surprised at his controversial talk.  He started with an interesting premise (and visual) that we need to boost productivity by “defragging” the economy – reducing waste, improving efficiencies, having people spend less time on busy work and more time on value add. If he’d just stopped at that point, we would have had some interesting discussions, some pro/con chatter on the backchannels, and everyone would have gone on about their day.
But he didn’t stop there, instead he continued…
People are either creators (those who add value, making stuff)  or servers (everyone else) .
Okay…
For the lowest level servers, those who just move stuff from one place to another withouth providing value, we should automate those tasks or ship them overseas.
Well, okay, we have managed to add automation into many of these types of jobs already. Look at those huge robots in car plants or watch Unwrapped sometime.
Luxury goods companies (or pretty much any successfully branded companies) are also sucking the productivity potential dry because they’re charging way more for their products than they’re worth. (Example: Why buy a Rolex when you have a free clock on you iPhone.)
Yeah, totally disagree on this one. I mean, I’m not saying that a Rolex isn’t over-priced, but a) it’s definitely not the same as the clock on my iPhone and b) who determines that value? Where do consumers fit into this economic paradigm? Are you saying that the size of the economic pie is fixed – that if I spend my  money on a Rolex, I’m not going to spend somewhere else?
We can squeeze productivity out of the “Sponge” servers by removing the false limits on supply (i.e. licensing, education requirements, etc.)
Yippee. Let’s remove all licensing. I mean, if I want to be a doctor, I shouldn’t have to be falsely limited by a stupid medical degree, right? Who needs a reference librarian when we have Google? Teachers, smeechers, let’s just find our content online. (Yes, this is where the tweet-revolt really started heating up in earnest.)
But when it comes to Wall Street, yeah, they may be servers, but they’re critical to the economy because they “grease the gears” of capitalism. Without them, we wouldn’t have these great deals happening that are keeping the economy moving.
Excuse me? School teachers don’t add value, but the Wall Street guys are critical to capitalism? Mega company mergers keep the economy moving? (Yeah, this was one of *my* hot buttons.)
And, finally if we could just tap into that final reservoir of productivity that exists in the band of “thieves”, those industries and businesses with a government mandated reason for existence (cable, utilities, telephone, etc.)…
Ok, the cable company is not a shining example of efficiency. Nor is the telephone company, or my wireless provider, but many of these regulated monopolies were created and are sustained for the public good. I may not like my phone provider, but I can make a phone call to almost anywhere in the world. Would that have happened without government involvement? Yes, there probably are some OSHA requirements that are ridiculous, but how many lives have been saved or injuries prevented because of those same requirements.
Like many other Defrag attendees, I didn’t agree with most of Andy’s talk. Even if we were able to implement some of his suggested changes, what would we now do with those people who are out of work? Are we turning janitors into Google founders? What if the highest and best use of your time is being a waiter? Should your job be automated so you can do something “more productive”, like compose music?
But even with the fundamental philosophical disagreements, I actually gave Andy good marks for his keynote. He was entertaining and memorable. He provoked discussion (which has continued even through today). He brought people together (through their dislike of his topic, but still.)  I’d take another Andy Kessler talk over a sleepy PowerPoint product pitch any day.

Andy_Kessler_At_DefragKeynoter Andy Kessler kicked off Defrag with a bang. I guess with a title like “Be Soylent, Eat People”, no one should have been surprised at his controversial talk.

He started with an interesting premise (and visual) that we need to boost productivity by “defragging” the economy – reducing waste, improving efficiencies, having people spend less time on busy work and more time on value add.

If he’d just stopped at that point, we would have had some interesting discussions, some pro/con chatter on the backchannels, and everyone would have gone on about their day.

But he didn’t stop there, instead he continued…

People are either creators (those who add value, making stuff)  or servers (everyone else) .

Okay…

For the lowest level servers, those who just move stuff from one place to another without providing value, we should automate those tasks or ship them overseas.

Well, okay, we have managed to add automation into many of these types of jobs already. Look at those huge robots in car plants or watch Unwrapped sometime.

Luxury goods companies (or pretty much any successfully branded companies) are also sucking the productivity potential dry because they’re charging way more for their products than they’re worth. (Example: Why buy a Rolex when you have a free clock on you iPhone.)

Yeah, totally disagree on this one. I mean, I’m not saying that a Rolex isn’t over-priced, but a) it’s definitely not the same as the clock on my iPhone and b) who determines that value? Where do consumers fit into this economic paradigm? Are you saying that the size of the economic pie is fixed – that if I spend my  money on a Rolex, I’m not going to spend somewhere else?

We can squeeze productivity out of the “Sponge” servers by removing the false limits on supply (i.e. licensing, education requirements, etc.)

Yippee. Let’s remove all licensing. I mean, if I want to be a doctor, I shouldn’t have to be falsely limited by a stupid medical degree, right? Who needs a reference librarian when we have Google? Teachers, smeechers, let’s just find our content online. (Yes, this is where the tweet-revolt really started heating up in earnest.)

But when it comes to Wall Street, yeah, they may be servers, but they’re critical to the economy because they “grease the gears” of capitalism. Without them, we wouldn’t have these great deals happening that are keeping the economy moving.

Excuse me? School teachers don’t add value, but the Wall Street guys are critical to capitalism? Mega company mergers keep the economy moving? (Yeah, this was one of *my* hot buttons.)

Finally, if we could just tap into that final reservoir of productivity that exists in the band of “thieves”, those industries and businesses with a government mandated reason for existence (cable, utilities, telephone, etc.)…

Ok, the cable company is not a shining example of efficiency. Nor is the telephone company, or my wireless provider, but many of these regulated monopolies were created and are sustained for the public good. I may not like my phone provider, but I can make a phone call to almost anywhere in the world. Would that have happened without government involvement? Yes, there probably are some OSHA requirements that are ridiculous, but how many lives have been saved or injuries prevented because of those same requirements.

Like many other Defrag attendees, I didn’t agree with most of Andy’s talk. Even if we were able to implement some of his suggested changes, what would we now do with those people who are out of work? Are we turning janitors into Google founders? What if the highest and best use of your time is being a waiter? Should your job be automated so you can do something “more productive”, like compose music?

But even with the fundamental philosophical disagreements, I actually gave Andy good marks for his keynote. He was entertaining and memorable. He provoked discussion (which has continued even through today). He brought people together (through their dislike of his topic, but still.)  I’d take another Andy Kessler talk over a sleepy PowerPoint product pitch any day.

Photo by Doc Searles / CC BY-SA 2.0

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How to build a dynamic web presence in three simple steps

November 2, 2009

When you hang out around geeks, you forget that email is still cutting edge technology for most people. And for every startup with a slick website, you’ll see many more neighborhood restaurants or community centers with an abysmal site or no site at all. Here are three simple steps for building a dynamic site for your business.

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The power of simple

October 7, 2009

When faced with an unfamiliar task, we’re often presented with either an obsessively detailed checklist or a hopelessly vague idea – both of which inspire a distinct feeling of dread and almost always cause preventable delays.

What are you doing to find the middle ground?

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Bring on the inspiration

September 9, 2009

I think the universe is trying to tell me something.
I recently completed a research project that provided sparked some creative business ideas. (Direction!)
I had dinner with friends on Sunday and in addition to a tummy full of s’mores, came away with plans to meet with a small group to hash out our stuckness and inertia [...]

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You’re doing it wrong: Twitter (the command-and-control edition)

September 2, 2009

Earlier this month, I wrote about a non-profit who wanted to jump onto the Twitter bandwagon without understanding the tool or having a strategy for using it. Well, they’ve now created an account that may be headed for Twitter failure. While it may be too late to get some strategic planning around social media in this case, maybe we can still manage to salvage a little bit of dignity.

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Looking to stretch your brain? Try Defrag-ging it.

September 1, 2009

I stay on top of general technology and business trends through various blogs, Twitter, etc. But once a year, I treat myself to a real technology brain stretcher and attend the Defrag conference in Denver.

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Volunteering made easy: SnapImpact launches its iPhone app

August 27, 2009

SnapImpact is a location-based volunteering app that pulls in feeds from organizations that don’t usually work together and after months of hard work, it launched in the iPhone app store yesterday.

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You’re doing it wrong: How poor communication drives customers away

August 21, 2009

I don’t know if there’s a full moon or some other astrological craziness right now, but my friends and I seem to all be facing crazy (and often, sucky) communication challenges lately! Here are a couple of tips for avoiding communication that drives your customers (and employees) away.

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Denver New Tech Meetup: The Farm Report

August 19, 2009

I know some people still consider Denver a cow-town, but after last night’s Boulder Denver New Tech Meetup, maybe we’re more of a CowPotato and LocalBunny town…

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